Asia Upward – Creative, Photographer & Accommodation Designer Asia Upward is a photographer, designer, and creative visionary known for transforming unique spaces into highly sought-after accommodations. With a background in photography and styling, she has a keen eye for design, mood, and storytelling, creating immersive stays that feel both nostalgic and innovative. As the founder of Logan Brae Retreats in the Blue Mountains, Asia has gained recognition for her ability to craft atmospheric, design-led getaways, blending luxury with a strong sense of place. Her latest project, Sunny Siren Beach Shack in Freycinet National Park, is a restored mid-century coastal retreat, celebrating bold colors, playful styling, and original 1960s architecture. Passionate about preserving and reimagining unique properties, Asia continues to push boundaries in the world of boutique accommodation, offering stays that are as visually stunning as they are deeply connected to their surroundings.