Francis Street | Architectural Coastal Designer Apartment Shoot Location | Bondi Beach, NSW

Francis Street is a fully renovated, architecturally designed two-bedroom apartment in Bondi Beach, NSW, created with a warm sand-and-white palette, sculptural details and beautifully considered finishes. Just a four-minute walk from Icebergs and Bondi Beach, this shoot-ready home offers a refined coastal setting for fashion, lifestyle, beauty, homewares and brand content.

Eight months of renovation went into the apartment, with fittings sourced from across Europe. Curved walls, a sculptural rangehood, fluted tiles, wide oak floors and Japanese bathroom tiles bring texture and architectural interest throughout, while the restrained palette keeps the overall look clean and versatile on camera. The result is elegant without feeling overworked, a content space with plenty of visual detail while still allowing products, talent and styling to take focus.

The open-plan living and dining area offers a long oak media unit, linen sofa and glass Noguchi-style coffee table, creating an immediate backdrop for lifestyle, fashion and editorial imagery. From here, the space connects to a galley kitchen with a stone island, breakfast stools and full cooking facilities, making it particularly suited to kitchen, homewares and food-adjacent content. Plantation shutters provide additional control over the kitchen light.

Natural light shifts through the apartment as the day progresses, giving crews different looks without needing to move far. North-east-facing windows bring soft direct light across the living room floor from mid-morning before it moves towards the kitchen island in the early afternoon. The covered balcony holds warm light through to sunset and is framed by a large fig tree, with a bistro table for two creating another intimate setting to shoot.

Both bedrooms offer their own outlooks. The main bedroom looks towards Bondi Beach and includes built-in robes, while the second bedroom has tree views. The bathroom continues the apartment’s considered design language with Japanese tiles and custom-built features, while the hallway and entry introduce curved walls and tasteful artwork for additional architectural backdrops.

For a full-day shoot, a team could begin with the softer mid-morning light in the living area, move into the kitchen as the light reaches the stone island, then finish on the covered balcony as the warmer late-day light comes through. With multiple distinct zones within one apartment, Francis Street gives small crews the flexibility to build a varied image or video library from a single Bondi Beach location.

The practical details are equally considered for production. The apartment is on Level 3 with no lift, with load-in from Francis Street. There is one onsite parking space as well as unmetered street parking, fast Wi-Fi and multiple power points in the living room. Ceiling fans run throughout the apartment, there are no neighbours above, and the property sits on a quiet residential street. Bondi Beach and the cafes of Campbell Parade, Hall Street and Bondi Road are all within a five-minute walk.

Designed to comfortably accommodate crews of up to ten, this Bondi Beach, NSW photoshoot location suits lifestyle and fashion editorials, beauty and skincare shoots, kitchen and homewares content, small-crew video and interviews, and brand and social content. It’s an easy, visually cohesive setting for creatives looking for architectural detail, warm coastal tones and a range of shoot-ready backdrops in one location.